Something Wild Strategy Inc.

Something Wild Strategy Inc. is a Mahone Bay-based consultancy dedicated to developing innovative, nature-inspired solutions for contemporary challenges. Founded by local entrepreneur Lisa Ali, the company gained recognition for creating Atlantick, a natural tick repellent formulated in response to her sons' Lyme disease diagnoses. Collaborating with Acadia University researcher Nicoletta Faraone, Ali developed a DEET-free formula that achieved 97.5% effectiveness in repelling ticks. While awaiting Health Canada approval, the original formula is available for purchase, reflecting the company's commitment to health-conscious and environmentally friendly products.

Beyond product development, Something Wild Strategy Inc. actively engages with the local community. Lisa Ali's involvement in initiatives such as the Festivals of Mahone Bay demonstrates the company's dedication to fostering community spirit and supporting local events. This blend of innovative problem-solving and community engagement positions Something Wild Strategy Inc. as a valued contributor to both Mahone Bay and the broader Nova Scotia region